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Customer Operations for Dummies

Welcome to Customer Operations For Dummies, 2nd ServiceNow Special Edition. This book blends the concepts of using the traditional customer service technology that you may already be familiar with and the customer operations philosophy and mindset with the technology to support it. Deploying this technology significantly reduces costs and provides a memorable customer experience.

This book outlines the steps you need to take to run a customer obsessed organization that delivers outstanding customer experiences.